The leading destination in St. Louis, Missouri, for expert restoration and repair of vintage Alfa Romeos, offering unparalleled craftsmanship for classic car enthusiasts.

Classic Motoring STL, a renowned destination for automotive enthusiasts and collectors in the heart of St. Louis, faced challenges in modernizing its digital presence. As a hub for classic cars and motorsports culture, their online experience needed to reflect their passion for precision and detail. Recognizing the necessity of a comprehensive digital transformation, Classic Motoring STL partnered with Metal Agency to revamp its digital footprint and establish a seamless customer experience.

The first step involved identifying the unique needs of Classic Motoring STL’s audience, which includes car enthusiasts, racing fans, and dealerships. To expand their customer base and foster loyalty among existing clients, we developed a robust digital strategy focused on enhancing the customer experience (CX). Metal Agency’s digital marketing expertise came to the forefront in executing targeted campaigns across SEO-optimized channels. Through a data-driven approach, we ensured that the right messaging reached the right audience, ultimately increasing both engagement and conversions.

Metal Agency partnered with Classic Motoring STL to revitalize their website, prioritizing a user-friendly, responsive design that delivers exceptional experiences across both desktop and mobile platforms. By incorporating advanced analytics, we provided invaluable real-time insights into visitor behavior, empowering ongoing optimization of their digital presence. This transformation has led to a significant increase in online interactions, greater event participation, a surge in customer inquiries, and heightened interest in merchandise. To align with our long-term vision, we are poised for the future integration of e-commerce and branded merchandise. Our strategic plans will enable Classic Motoring STL to launch a centralized online store, fostering deeper engagement with fans, collectors, and dealerships while ensuring they receive the same level of personalized service found in-store.

Furthermore, we took proactive steps to enhance their SEO efforts, driving greater visibility and attracting more visitors. Our collaboration also includes managed IT services, security, and compliance to guarantee that their digital infrastructure is secure, scalable, and ready for future growth. With Metal Agency’s expertise in cloud technology and DevOps, we are confidently supporting their digital evolution and enabling them to scale efficiently as they explore new avenues in the digital landscape.